Web Analytics Software Comparison Chart
A comparison of various web analytics software products, detailing their costs, support levels, functionality, and visitor tracking capabilities.
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Dozens of web analytics software products are compared here, detailing their features, pricing, and support levels.
Google Analytics offers a free version with a URL at http://www.google.com/analytics/, providing access to standard web analytics functionalities and aggregate visitor tracking, although it has a 24-hour lag in real-time data and a cap of 10 million page views per month. Adobe Site Catalyst, priced at an estimated $5,000 monthly, includes extensive support through Adobe University and offers exact metrics with real-time data capabilities. It allows for visitor segmentation and features like drag-and-drop dashboards and video ad tracking.
IBM's offerings include Unica and Coremetrics, now part of IBM Enterprise Marketing Management. While specific pricing isn't publicly available, these products provide benchmarks and recommendations based on data, with features like individual visitor tracking and exact metrics. Unica NetInsight and Coremetrics Web Analytics also fall under this umbrella, with the latter offering customized dashboards and comparative benchmarks.
For those looking for free options, iPerceptions provides basic stats with a pricing structure that isn't publicly available, focusing on aggregate data and individual session replays when integrated with Tealeaf. Google Analytics Premium, on the other hand, costs $150,000 per year and offers advanced features like monitoring 50 custom variables and a cap of 1 billion page views per month.
Web Trends offers a pricing model that isn't publicly specified, requiring separate support plan purchases, while Mint provides a one-time price of $30 per site but lacks certain analytics features. Reinvigorate has a free plan with limited stats and paid options ranging from $10 to $20 per month, offering heatmaps and real-time notifications.
MixPanel stands out with a tiered pricing structure starting from free for 25,000 data points to $2,000 per month for high-volume plans, emphasizing individual visitor tracking and funnel analysis. KissMetrics has a similar approach with plans ranging from $49 to $499 per month, focusing on person-centric tracking without traditional metrics like page views.
FoxMetrics offers plans starting at $20 per month, with each unique visitor's behavior tracked to create custom profiles. Site Spect, priced at $3,000 and above per month, integrates with web analytics applications and allows for visitor segmentation. Woopra provides a free basic plan and paid tiers up to $349.95 per month, featuring real-time visitor tracking and CRM integration.
Autonomy's pricing is not publicly available, focusing more on customer experience analytics than traditional web metrics. AT Internet offers training and certification programs, while comScore Digital Business Analytics provides individual visitor tracking with a drag-and-drop interface, though pricing is also not publicly available.
Yahoo Marketing Dashboard is a free tool that integrates data from various sources, while Piwik, also free, allows users to own their data and offers individual visitor tracking. Clicky has a free plan for one site with limited page views, while GoingUp provides a free service with no limits on website tracking. Open Web Analytics is another free option, offering individual visitor tracking and real-time capabilities, and Stat Counter has a free plan with paid options ranging from $5 to $119 per month, allowing for unlimited website tracking. Site Meter offers both free and premium accounts, with premium plans ranging from $6.95 to $199.95 per month, providing detailed visitor stats.